Railway Photographic Advertising in Britain, 1900-1939
(Sprache: Englisch)
This book explores the phenomenal resources dedicated to understanding and encouraging passengers to consume travel from 1900 to 1939, analysing how place and travel were presented for sale. Using the Great Western Railway as a chief case study, as well as...
Jetzt vorbestellen
versandkostenfrei
Buch (Gebunden)
Fr. 59.00
inkl. MwSt.
- Kreditkarte, Paypal, Rechnungskauf
- 30 Tage Widerrufsrecht
Produktdetails
Produktinformationen zu „Railway Photographic Advertising in Britain, 1900-1939 “
Klappentext zu „Railway Photographic Advertising in Britain, 1900-1939 “
This book explores the phenomenal resources dedicated to understanding and encouraging passengers to consume travel from 1900 to 1939, analysing how place and travel were presented for sale. Using the Great Western Railway as a chief case study, as well as a range of its competitors both on and off the rails, Alexander Medcalf unravels the complex and ever-changing processes behind corporate sales communications. This volume analyses exactly how the company pictured passengers in the countryside, at the seaside, in the urban landscape and in the company's vehicles. This thematic approach brings transport and business history thoroughly in line with tourism and leisure history as well as studies in visual culture.Inhaltsverzeichnis zu „Railway Photographic Advertising in Britain, 1900-1939 “
1. Introduction.- 2. Railway Advertising: Theory and Practice 1900-1939.- 3. In the Country.- 4. By the Seaside.- 5. Around Town.- 6. On the Train.- 7. Conclusion.- Index.
Autoren-Porträt von Alexander Medcalf
Alexander Medcalf is Research Fellow for the Department of History at the University of York, UK.
Bibliographische Angaben
- Autor: Alexander Medcalf
- 2018, 1st ed. 2018, XI, 236 Seiten, 10 farbige Abbildungen, Masse: 15,3 x 21,6 cm, Gebunden, Englisch
- Verlag: Springer, Berlin
- ISBN-10: 3319708562
- ISBN-13: 9783319708560
- Erscheinungsdatum: 15.03.2018
Sprache:
Englisch
Kommentar zu "Railway Photographic Advertising in Britain, 1900-1939"
0 Gebrauchte Artikel zu „Railway Photographic Advertising in Britain, 1900-1939“
| Zustand | Preis | Porto | Zahlung | Verkäufer | Rating |
|---|
Schreiben Sie einen Kommentar zu "Railway Photographic Advertising in Britain, 1900-1939".
Kommentar verfassen