The Palgrave Handbook of Servitization

Chapter 1: Theoretical landscape in servitization.- Part 1: Strategic approaches in servitization.- Chapter 2: Digital servitization: How manufacturing firms can enhance resource integration and drive ecosystem transformation.- Chapter 3: Typologies of Manufacturer Identities in the Age of Smart Solutions.- Chapter 4: PSS business models: A structured typology.- Chapter 5: Product-Service Systems in the Digital Era: Deconstructing Servitization Business Model Typologies.- Chapter 6: Digital Business Model Innovation for Product-Service Systems.- Chapter 7: Business models for digital service infusion using AI and big data.- Chapter 8: Towards Servitization - A Taxonomy of Industrial Product-Service Systems for small- and medium-sized manufacturers.- Chapter 9: Further semiotic perspectives on the outcome-based vs performance-based semantic dispute.- Chapter 10: The Features of Performance Measurement Systems in Value-BasedSelling.- Chapter 11: Exploring dynamic capabilities to facilitate a smoother transition from servitization to digital servitization: a theoretical framework.- Chapter 12: Dynamic capabilities as enablers of digital servitization in innovation ecosystems: An evolutionary perspective.- Chapter 13: Reviewing service types from a Transaction Cost Economics perspective.- Chapter 14: The role of financialization when moving up the service ladder.- Part 2: Servitization process.- Chapter 15: Viewing servitization through a practice-theoretical lens.- Chapter 16: Microfoundations of servitization: An individual-level perspective.- Chapter 17: Revitalizing alignment theory for digital servitization transition.- Chapter 18: Managerial heuristics in servitization journey.- Chapter 19: Narrative network as a method to understand the evolution of smart solutions.- Chapter 20: A Conceptual Guideline to Support Servitization Strategy Through

Marko Kohtamäki is a Professor of Strategy, and a director of the " Strategic Business Development" (SBD) research group at the University of Vaasa, Finland, and a visiting professor at Luleå University of Technology, Sweden and University of South-Eastern Norway, USN Business School, Norway.


Tim Baines is Professor of Operations Strategy and Executive Director of the Advanced Services Group at Aston University, UK.


Rodrigo Rabetino is an associate professor of strategy in the School of Management and a researcher in the" Strategic Business Development" (SBD) research group at the University of Vaasa, Finland.


Ali Ziaee Bigdeli is an Associate Professor of Industrial Service Innovation at The Advanced Services Group at Aston Business School, Aston University, UK.

Christian Kowalkowski is Professor of Industrial Marketing at the Institute of Technology at Linköping University in Sweden and Research Fellow at the Department of Marketing and Centre for Relationship Marketing and Service Management (CERS) at Hanken School of Economics in Helsinki, Finland.

Rogelio Oliva is the Bob and Kelly Jordan Professor of Business in the Department of Information and Operations Management at Mays Business School, USA, Adjunct Professor at the Zaragoza Logistics Center, Spain, and Research Affiliate at MIT Center for Transportation & Logistics, USA.

Vinit Parida is a chaired professor at entrepreneurship and innovation at Luleå University of Technology, Sweden, and a visiting professor at University of Vaasa, Finland and University of South-Eastern Norway, USN Business School, Norway.