{"product_id":"day-trading-attention-gary-vaynerchuk","title":"Day Trading Attention (Gary Vaynerchuk)","description":"\u003cdiv\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cem\u003eNew York Times\u003c\/em\u003e and\u003cem\u003e USA Today\u003c\/em\u003e Bestseller\u003c\/strong\u003e\u003c\/p\u003e\n\u003cbr\u003e\u003cp\u003e\"One thing I've learned being around Gary for the last decade is that when he sees new consumer trends or new best practices in marketing, people should listen and act on them.\" \u003cstrong\u003e- Michael Rubin, CEO of Fanatics\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIn his seventh business book, bestselling author, entrepreneur, and investor Gary Vaynerchuk offers fresh, in-depth advice to enhance brand development, grow sales, and beat the competition using modern advertising strategies grounded in social media.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIn his 2013 bestseller \u003cem\u003eJab, Jab, Jab, Right Hook\u003c\/em\u003e, Gary Vaynerchuk showed the world how to create winning content for underpriced attention channels. But since then, new platforms have emerged, others have become less relevant, and algorithms are incentivizing new styles of content. New skills are necessary to create advertising that builds brand and sales.\u003c\/p\u003e\n\u003cp\u003eIn his latest book, Vaynerchuk argues that today's fast-growing businesses, brands, content creators, and influencers have one thing in common: They mastered storytelling in areas of underpriced attention, which predominantly exists across a handful of social media platforms. Informed by 20+ years of business and marketing success, he contends that the biggest transformation and opportunity is the \"TikTokification of Social Media.\" Increasingly, platforms are distributing content based on what users are \u003cem\u003einterested\u003c\/em\u003e in, rather than who they \u003cem\u003efollow\u003c\/em\u003e. In \u003cem\u003eDay Trading Attention\u003c\/em\u003e, Gary offers detailed advice on how small businesses, large corporations, and creators can:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eUnderstand attention-what it is, where it is, where it's underpriced, and how to leverage it\u003c\/li\u003e\n\u003cli\u003eProduce relevant, strategic content \u003c\/li\u003e\n\u003cli\u003eUse modern advertising platforms to build brand and grow sales in today's rapidly changing environment\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\u003ch4\u003eAutorenportrait\u003c\/h4\u003e\u003cdiv\u003e\u003cp\u003e\u003cb\u003eGary Vaynerchuk\u003c\/b\u003e is a serial entrepreneur and serves as the chairman of VaynerX, the CEO of VaynerMedia, creator and CEO of VeeFriends, and co-founder of VCR Group, VaynerSports, and VaynerWatt. Gary is considered one of the leading global minds on what's next in culture, relevance, and the internet. Known as \"GaryVee,\" he is described as one of the most forward thinkers in business. He is a multiple-time \u003ci\u003eNew York Times\u003c\/i\u003e bestselling author, a sought-after public speaker, and a prolific investor in companies like Facebook, Twitter\/X, Tumblr, Venmo, Snapchat, Coinbase, Uber, and Liquid Death. Gary serves on the board of Bojangles Restaurants, Global Citizen Forum, Spinmaster, The Paley Center for Media, and Pencils of Promise. He is also a longtime Well member of charity: water. He lives in New York City.\u003c\/p\u003e\u003c\/div\u003e\u003ch4\u003eWeitere Angaben\u003c\/h4\u003e\u003cdiv\u003eBuch (Hardcover), Englisch, 272 Seiten\u003c\/div\u003e","brand":"Weltbild.ch: Bücher \u0026 Outlet","offers":[{"title":"Default Title","offer_id":65827319841117,"sku":"K097941662","price":32.5,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/8915\/0045\/files\/9794166200001A.jpg?v=1788685718","url":"https:\/\/weltbild.ch\/products\/day-trading-attention-gary-vaynerchuk","provider":"Weltbild.ch Bücher \u0026 Outlet","version":"1.0","type":"link"}