Ihre Suche nach „A. Borgstädt“ in „Werbung & Marketing“
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A New Paradigm in Marketing The Service Dominant Logic: Academia's Reactions to the Theory of Vargo and Lusch
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The Growth of the Scholarly Publishing Industry in the U.S.
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Cultural Heritage Marketing
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The Power of Communicating the Family Firm Status
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Brand Building and Marketing in Key Emerging Markets
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Storytelling in Organizations
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Schriftenreihe der HHL Leipzig Graduate School of Management / Multisensory Impact of Sport Events
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Storytelling in Organizations
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Customer Engagement in Theory and Practice
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Boundary-Spanning Marketing Organization
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The Marketing of World War II in the US, 1939-1946
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User-Oriented Appropriateness
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The Journey Mapping Experience
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