Ihre Suche nach „Mark Helfman“ in „Fremdsprachige Bücher“
Modeling Markets
Peter S.H. Leeflang, Jaap E. Wieringa, Tammo H.A Bijmolt, Koen H. Pauwels
Fr. 177.00
Retail Branding and Store Loyalty
Bettina Berg
Fr. 59.00
Determining Consumer Behaviour in the Catering Industry. A Case Study Of Starbucks UK
Viktoria Schoja
Fr. 42.00
Fr. 52.00
A New Paradigm in Marketing The Service Dominant Logic: Academia's Reactions to the Theory of Vargo and Lusch
Christina Weissenfels
Fr. 56.00
Marketing Communication Policies
Rainer Busch, Margarete Seidenspinner, Fritz Unger
Fr. 59.00
Fr. 118.00
Creating Customer Value Through Strategic Marketing Planning
Edwin J. Nijssen, Ruud T. Frambach
Fr. 130.90
Fr. 59.00
The Anonymous Elect
Andrei Postoaca
Fr. 59.00
Fr. 177.00
Market Segmentation
Michel Wedel, Wagner A. Kamakura
Fr. 354.00
Marketing Management Support Systems
Berend Wierenga, Gerrit van Bruggen
Fr. 118.00
The 22 Immutable Laws of Marketing
Al Ries, Jack Trout
Fr. 28.90
Haptic Sensation and Consumer Behaviour
Margot Racat, Sonia Capelli
Fr. 71.00
Product Recall Management
Sascha Raithel, Setareh Heidari, Jan von Schlieben-Troschke
Fr. 35.50
This Is Marketing
Seth Godin
Fr. 27.90
Fr. 212.50
Aerospace Marketing Management
Philippe Malaval, Christophe Bénaroya, Jonathan Aflalo
Fr. 89.90
The Creation of the Extraordinary
Hannes Gurzki
Fr. 59.00
Experience-Based Communication
Jens Ornbo, Claus Sneppen, Peter Franklin Würtz
Fr. 59.00
Fr. 118.00
Building Routes to Customers
Peter Raulerson, Jean-Claude Malraison, Antoine Leboyer
Fr. 89.90
Measuring Electronic Word-of-Mouth Effectiveness
Wolfgang Weitzl
Fr. 59.00
Fr. 33.00
User-Generated Content and ist Impact on Branding
Severin Dennhardt
Fr. 59.00