Language - Media - Ideology (Marta Noinska)

Organised in five parts, this volume traces ideology across changing media and genres. Part I examines literary discourse: rhetoric, memory, and collective trauma. Part II analyses the colonial and national press of the nineteenth century. Part III investigates language as ideological infrastructure - through university mission statements, lexical analysis, and colour semiotics. Part IV explores emotion in persuasive media, with case studies on social advertising in post-Soviet Georgia and disgust as a mediolinguistic resource. Part V examines AI as both medium and ideological actor, asking how hallucinations become a tool of self-reflection. Across all five parts, the contributors show how ideology is manifested in discourse.

Dr Marta Noinska is an assistant professor at the Institute of Russian Studies and Eastern Studies , University of Gdansk, Poland. Her research focuses on media linguistics, discourse analysis, and political communication. Dr hab. Urszula Patocka-Siglowy, prof. UG, is Vice-Rector of the University of Gdansk, Poland. Her research focuses on political and media communication, political discourse and image formation. Dr hab. _anna Sladkiewicz, prof. UG, is Director of the Institute of Russian Studies and Eastern Studies, University of Gdansk, Poland. She specializes in pragmatic linguistics and discourse analysis, with a focus on persuasion, multimodality, and political media discourse.

Buch (Hardcover), Englisch, 177 Seiten