Verhaltensökonomik im Verbraucherrecht (Simon Zeuner)

»Behavioural Economics in Consumer Law«: In European consumer contract law, inadequate consideration of behavioural psychology - or its insufficient implementation - leads to ineffective regulation and inconsistent practical applications. Furthermore, consumer-oriented approaches may foster problematic expectations among consumers. This must be addressed by demanding personal responsibility while simultaneously ensuring that the law safeguards against the manipulative exploitation of cognitive biases.

Buch (Hardcover), Deutsch, 363 Seiten